On November 16, 2023, BTG Trust organized a Children’s Day celebration at Government Primary School, Chinnathadagam. The event aimed to raise awareness about child rights, safety, and education.In collaboration with Kumaraguru College of Arts and Science, an engaging educational workshop was held. The workshop targeted children aged 5–12, focusing on the concepts of good touch and bad touch.Interactive games were conducted to reinforce safety awareness among students. Students were encouraged to ask questions and openly share their thoughts. A live demonstration using a mannequin was included to explain safe and unsafe touches. The session helped build confidence and awareness among young children. Around 130 children benefited from the campaign. The program successfully combined learning and celebration in a meaningful way.
AWARENESS GENERATION – Alzheimer’s Day Campaign
BTG Trust organized an Alzheimer’s Awareness Campaign on February 5, 2023, at Race Course, Coimbatore, to highlight the early signs and preventive measures of Alzheimer’s disease. The campaign aimed to educate the public—especially those engaged in regular physical activity—on the difference between natural aging and cognitive decline. Volunteers from local colleges supported the initiative, engaging walkers and joggers with informational materials and discussions. The campaign also addressed the social stigma often faced by individuals with Alzheimer’s, encouraging empathy, understanding, and early consultation with healthcare professionals.
The role of education in breaking the poverty cycle
Community development empowers local people to take charge of their own initiatives.
Volunteering abroad and making a difference
Working together towards common goals strengthens bonds among community members.
Transforming communities through sustainable projects
Socially cohesive communities are better equipped to overcome obstacles and adapt.
How conservation initiatives are making a difference
It’s essential to recognize the invaluable contribution of community-led approaches.
Empowering women through education and opportunity
Tailored solutions are more effective in bringing about meaningful change and improving lives.
Humanitarian aid in times of crisis and calamity
We can further explore the potential of community-led development in shaping the future.
CARE FOR ALL – Medical Camp-3
On 2nd June 2023, BTG Trust conducted the Care for All medical camp at Vellanaipatti, Coimbatore, in collaboration with Kumaran Medical. The initiative benefited 54 individuals, providing free medical consultations, medicines, and health awareness to address the community’s pressing healthcare needs. A team of doctors specializing in general medicine, paediatrics, and gynaecology offered personalized consultations. The camp also included health awareness sessions on nutrition, hygiene, and lifestyle disease management, supported by visual learning tools. Free medicines were distributed as per doctors’ prescriptions, and mental health counselling was made available to address emotional well-being. The event highlighted BTG Trust’s commitment to accessible healthcare and holistic community support, particularly in underserved rural areas.
EDUPLAY – Summer Camp
BTG Trust conducted a two-day EDUPLAY Summer Camp at Vilankurchi, Coimbatore, benefiting 30 school students with a blend of creativity, learning, and fun. The camp featured doll painting, storytelling, drawing, dance, and games—designed to enhance creativity, teamwork, and self-expression. Children explored their talents, gained confidence, and built friendships in a joyful, interactive environment, making their summer both meaningful and memorable.