On July 26, 2022, the “Care for All” blood donation drive was successfully organized in On July 26, 2022, the “Care for All” blood donation drive was successfully organized in Mettupalayam through a collaboration between BTG Trust, Supa Hospital, and Thendral Trust. This initiative aimed to address the critical need for blood donations while promoting environmental responsibility by distributing tree saplings to donors. Supa Hospital provided medical infrastructure and professional support, ensuring a safe and efficient donation process, while Thendral Trust managed volunteer coordination and local arrangements. The drive was supported by a comprehensive awareness campaign to encourage community participation. Volunteers engaged donors throughout the event, making the experience positive and encouraging ongoing social contribution. This project embodies a holistic approach to health and sustainability, inspiring individuals and communities to actively support life-saving healthcare and environmental stewardship.through a collaboration between BTG Trust, Supa Hospital, and Thendral Trust. This initiative aimed to address the critical need for blood donations while promoting environmental responsibility by distributing tree saplings to donors. Supa Hospital provided medical infrastructure and professional support, ensuring a safe and efficient donation process, while Thendral Trust managed volunteer coordination and local arrangements. The drive was supported by a comprehensive awareness campaign to encourage community participation. Volunteers engaged donors throughout the event, making the experience positive and encouraging ongoing social contribution. This project embodies a holistic approach to health and sustainability, inspiring individuals and communities to actively support life-saving healthcare and environmental stewardship.
HOPE IN ACTION – Safe Days
On June 25, 2022, BTG Trust, with support from Exterro Gives Back, launched HopeInAction at Government Higher Secondary School, Kalappatti, Coimbatore. The project involved installing a sanitary napkin vending machine to support menstrual hygiene among school girls. This initiative benefits over 600 female students, ensuring access to essential hygiene products. The goal is to reduce school absenteeism due to menstrual issues and promote dignity and comfort. By making sanitary napkins easily accessible, the project empowers girls to manage their periods confidently. It also aims to break the stigma surrounding menstruation through awareness and open dialogue. The initiative highlights the importance of menstrual health from adolescence to adulthood. It fosters a supportive school environment for girls to discuss health-related concerns. BTG Trust continues to promote women’s health, education, and empowerment. HopeInAction is a step toward building healthier, more informed communities.
CARE FOR ALL – Medical Camp 1
BTG Trust, dedicated to supporting underprivileged communities, conducted a free medical camp in Kurumbapalayam, Madukkarai, on 12th June 2022. The camp was held at Government Elementary School from 9 AM to 1 PM. Kurumbapalayam is a remote village affected by air pollution due to a nearby cement factory. Despite being semi-urban, the residents lack awareness of health risks, especially respiratory issues. The camp offered free general, skin, and lung capacity check-ups along with medications. Dr. N. Mageshwaran and a team of three nurses from Supa Hospital provided medical support. Cipla Pharmaceuticals assisted with spirometry tests to assess lung function. Exterro R&D Pvt Ltd assisted with providing volunteer support. A total of 105 villagers registered and benefited from the initiative. The camp helped raise awareness about pollution-related health concerns. BTG continues to organize monthly camps to improve rural health and community well-being.
HER TECH JOURNEY – Computer Class
On March 8, 2022, BTG Trust launched the Her Tech Journey program, empowering women from marginalized communities with essential digital skills. Held in honor of International Women’s Day, the initiative began with a motivational session emphasizing the power of digital literacy in transforming lives. Participants received hands-on training in basic computer operations, MS Word, internet browsing, and file management. Sessions on digital banking and financial literacy taught women to use mobile wallets, UPI apps, and safe online payment methods. Women also learned to explore online resources like YouTube for vocational skills and job portals for work-from-home opportunities. Peer networking workshops fostered mutual support and post-training collaboration. Individual goal-setting sessions helped participants plan their digital journey forward. The program led to a boost in confidence and employability, with many expressing readiness to pursue remote jobs. This initiative marks a significant step toward building a digitally inclusive and empowered community.
HOPE IN ACTION – Cloth Donation
On January 10, 2022, the Hope in Action initiative was carried out at Don Bosco Anbu Illam, a home for orphaned and vulnerable children. Organized by BTG Trust in collaboration with Universal Peace Foundation and sponsored by Exterro Company, the project aimed to bring comfort and joy to the children. Essential clothing items were donated to improve their living conditions and provide a sense of dignity and care. Over 50 children received essential clothing, which significantly improved their comfort and well-being. The initiative fostered a warm and positive environment, reinforcing that these children are seen, valued, and supported. The project served as a meaningful example of how NGOs, trusts, and corporates can unite for social good. It highlighted the importance of uplifting underprivileged children through community-driven efforts. Hope in Action not only met immediate needs but also inspired lasting hope. This act of kindness reinforced the power of compassion in building stronger, more caring communities.
AWARENESS GENERATION – Skill Development Program
On January 7, 2022, BTG Trust conducted a Skill Development Program to bridge the gap between academic learning and real-life challenges. The event was held at Government Higher Secondary School and Annan International School, reaching and empowering 250 students. The program focused on fostering personal growth, discipline, and community engagement. Students participated in interactive sessions on time management, health, and hygiene, which provided practical knowledge essential for daily life. A variety of competitions encouraged creativity, teamwork, and self-confidence. The initiative aimed to nurture holistic development and inspire students to become responsible, well-rounded individuals. Through this program, BTG Trust reaffirmed its commitment to building stronger futures for young learners in underserved communities.