On 27th March 2025, BTG Trust, in collaboration with the District Social Welfare Office, conducted a powerful Child Marriage Awareness Campaign in Vadakkaloor, Periyanaikenpalayam Block. The initiative focused on educating tribal communities about the adverse effects of child marriage, both legally and socially. Door-to-door awareness drives were carried out in 60 households, with informative pamphlets distributed and stickers placed at homes declaring a stand against child marriage. Volunteers from PSG College of Technology, Bharathiyar University, and Dr. NGP Arts & Science College played a vital role in engaging with the community in their native language. Through meaningful conversations, families learned about the importance of education, particularly for girls, and the risks of early marriage. The campaign uncovered key issues like poverty, patriarchal norms, fear of elopement, and lack of education that perpetuate the practice. Community members welcomed the initiative, many pledging to delay their children’s marriages until they complete their education. The visual declarations created visibility and accountability within the village. A WhatsApp group is being established for early reporting and continuous support. The campaign also aims to form local committees and expand to neighboring villages. The event marked a significant step in building resilient communities and protecting the future of young girls. BTG Trust continues to drive change through grassroots action, empowerment, and awareness.
AWARENESS GENERATION – Skill Development Program
On January 7, 2022, BTG Trust conducted a Skill Development Program to bridge the gap between academic learning and real-life challenges. The event was held at Government Higher Secondary School and Annan International School, reaching and empowering 250 students. The program focused on fostering personal growth, discipline, and community engagement. Students participated in interactive sessions on time management, health, and hygiene, which provided practical knowledge essential for daily life. A variety of competitions encouraged creativity, teamwork, and self-confidence. The initiative aimed to nurture holistic development and inspire students to become responsible, well-rounded individuals. Through this program, BTG Trust reaffirmed its commitment to building stronger futures for young learners in underserved communities.