Community Development – Page 2

AWARENESS GENERATION – CHILDREN’S DAY 2024

BTG Trust marked Children’s Day 2024 with a unique Fingerprint Awareness Campaign at Race Course, Coimbatore, aimed at promoting child safety and community responsibility. The event engaged over 500 participants, highlighting the importance of creating a secure environment for every child. A central feature of the campaign was the Fingerprint Pledge Wall, where individuals placed colorful fingerprints as a symbolic commitment to protecting children. Informational pamphlets on child safety and BTG Trust’s welfare initiatives were distributed, while volunteers facilitated interactive sessions on online safety, open communication, and recognizing signs of abuse. Children enjoyed storytelling sessions, while parents and guardians actively participated in Q&A discussions. The event reinforced collective awareness, community action, and BTG Trust’s mission to safeguard childhood.

Community Development

HOPE IN ACTION – National Children’s Day Celebration and Educational Support at Anganwadi

On 11th November 2024, BTG Trust conducted the Hope in Action initiative at the Anganwadi centre, engaging 27 young children in a day of creativity and learning. Educational kits containing crayons, storybooks, and pencils were distributed to support early literacy and artistic expression. Interactive storytelling and hands-on activities like colouring encouraged imagination, cognitive development, and joyful participation. The initiative aimed to create an enriching environment that nurtures holistic growth and celebrates the potential of every child.

Community Development

EDU PLAY – Day With Tribal Children

BTG Trust organized the EDUPLAY Project on 17th September 2024 at Seengali, Anaikatti, benefiting 32 tribal children. This initiative aimed to foster holistic development through a blend of creative expression and life skill awareness. Children participated in drawing, singing, and dancing competitions, while interactive sessions promoted key topics like time management, hygiene, and health. Fun games and cultural activities boosted confidence and teamwork, encouraging self-expression and social interaction. Motivational talks and community collaboration further reinforced the importance of education and well-being, empowering children to dream beyond limitations.

Community Development

BLOSSOM – Anganwadi Wall Painting

The “Anganwadi Wall Painting and Awareness Project” is a community-driven initiative undertaken by the Liferay Foundation to improve the infrastructure and environment of the Kallar Anganwadi located in Thooripalam, an underdeveloped tribal region in Mettupalayam. With support from the ICDS, the project was implemented over a span of three days, starting on February 27th, 2024. The primary goal was to clean, renovate, and paint the Anganwadi premises, transforming it into a cleaner, safer, and more welcoming space for tribal children and their mothers. By addressing both physical infrastructure and awareness, the project emphasized the importance of hygiene, health, and early childhood care. As part of the initiative, awareness sessions were conducted to educate tribal mothers and children on hygiene and wellness practices. These sessions aimed to foster behavioral change and instill healthier routines within the community. The project benefited 30 individuals directly and aimed to create a long-term impact through empowerment and education. Enhanced visual appeal through wall painting contributed to a more child-friendly and stimulating environment. Clean surroundings and better-maintained facilities now support improved health standards. The project also encouraged community ownership of the Anganwadi and its upkeep. By involving local volunteers and SHG members, it promoted participation and inclusiveness. Overall, the initiative supports better developmental outcomes for tribal children. It aligns with broader goals of health, education, and community engagement in marginalized areas. The project is a step toward sustainable tribal development. It also lays the groundwork for future social impact efforts. The effort exemplifies Liferay Foundation’s commitment to empowering underprivileged communities. Through collaborative work and targeted interventions, meaningful change has been initiated.

Community Development

HOPE IN ACTION – Grocery Shop Renovation

BTG Trust supported a livelihood enhancement initiative through the renovation of a small grocery shop near Sitra Signal, Coimbatore, on 26th December 2023. The beneficiary, Mrs. Suji—a widow and sole breadwinner—relies entirely on this shop for her income. The shop had suffered significant structural damage, including a broken sunroof and leakage issues that affected daily operations and stock safety. To ensure Mrs. Suji could continue her business in a safer and more sustainable environment, BTG Trust facilitated the necessary repairs over two days. The support covered essential materials and labour, allowing her to restore the shop to a functional condition. This initiative aligns with BTG Trust’s mission to empower individuals through practical, needs-based interventions that promote economic stability and dignity.

Community Development

FOUNDER BIRTHDAY – Donation of Coat & Necessary Products

On November 18, 2023, in celebration of Mr. Bobby Balachandran’s birthday, BTG Trust carried out a meaningful outreach initiative at St. Joseph Home for the Aged & Destitute, Podanur, and Asissi Snehalaya, Ettimadai. This initiative was dedicated to improving the comfort and care of elderly residents in both homes. As part of the support, BTG Trust donated 10 new steel cots complete with pillows and bedsheets, along with two blood pressure monitors to help ensure regular health monitoring. A special lunch was organized for 75 residents at Asissi Snehalaya, and essential items were distributed across both homes, benefiting a total of 325 elderly individuals. This gesture not only honored Mr. Bobby Balachandran’s commitment to social responsibility but also reflected BTG Trust’s ongoing mission to uplift vulnerable communities with dignity and care.

Community Development

AWARENESS GENERATION – Safety And Protection Of Children

On November 16, 2023, BTG Trust organized a Children’s Day celebration at Government Primary School, Chinnathadagam. The event aimed to raise awareness about child rights, safety, and education.In collaboration with Kumaraguru College of Arts and Science, an engaging educational workshop was held. The workshop targeted children aged 5–12, focusing on the concepts of good touch and bad touch.Interactive games were conducted to reinforce safety awareness among students. Students were encouraged to ask questions and openly share their thoughts. A live demonstration using a mannequin was included to explain safe and unsafe touches. The session helped build confidence and awareness among young children. Around 130 children benefited from the campaign. The program successfully combined learning and celebration in a meaningful way.

Community Development

AWARENESS GENERATION – Alzheimer’s Day Campaign

BTG Trust organized an Alzheimer’s Awareness Campaign on February 5, 2023, at Race Course, Coimbatore, to highlight the early signs and preventive measures of Alzheimer’s disease. The campaign aimed to educate the public—especially those engaged in regular physical activity—on the difference between natural aging and cognitive decline. Volunteers from local colleges supported the initiative, engaging walkers and joggers with informational materials and discussions. The campaign also addressed the social stigma often faced by individuals with Alzheimer’s, encouraging empathy, understanding, and early consultation with healthcare professionals.

Blog, Community Development

CARE FOR ALL – Medical Camp-3

On 2nd June 2023, BTG Trust conducted the Care for All medical camp at Vellanaipatti, Coimbatore, in collaboration with Kumaran Medical. The initiative benefited 54 individuals, providing free medical consultations, medicines, and health awareness to address the community’s pressing healthcare needs. A team of doctors specializing in general medicine, paediatrics, and gynaecology offered personalized consultations. The camp also included health awareness sessions on nutrition, hygiene, and lifestyle disease management, supported by visual learning tools. Free medicines were distributed as per doctors’ prescriptions, and mental health counselling was made available to address emotional well-being. The event highlighted BTG Trust’s commitment to accessible healthcare and holistic community support, particularly in underserved rural areas.

Community Development

EDUPLAY – Summer Camp

BTG Trust conducted a two-day EDUPLAY Summer Camp at Vilankurchi, Coimbatore, benefiting 30 school students with a blend of creativity, learning, and fun. The camp featured doll painting, storytelling, drawing, dance, and games—designed to enhance creativity, teamwork, and self-expression. Children explored their talents, gained confidence, and built friendships in a joyful, interactive environment, making their summer both meaningful and memorable.