AWARENESS GENERATION – Tobacco Awareness Campaign

BTG Trust conducted a tobacco awareness campaign at Kovai Kalaimagal on February 5, 2023, benefiting 100 participants. The programme focused on educating the community about the harmful effects of tobacco consumption using creative communication. A powerful mime performance illustrated the struggles of tobacco addiction, its health consequences, and its impact on families. The act ended with a hopeful message of recovery and change. An interactive session followed, where participants engaged in discussions and shared their thoughts on quitting tobacco. Informative pamphlets were distributed, and feedback was collected to measure the campaign’s impact.